Justtag Group - Fuel your campaigns with precision-targeted data!
With Segment Finder below, you can find taxonomy available for all of the clients in Adform DSP and Google Display & Video 360 as well as Xandr. You can filter segments by region, categories, and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the flag icon next to the segment.
Turn data into action with hyper-targeted audience insights (FI market)
Unlock precision marketing with data-driven audience insights. Reach the right people, every time. Beyond our standard taxonomy, in Finland we offer tailor-made segments designed especially for your advertising campaigns. Collaborate with us to create bespoke audiences that perfectly align with your marketing goals and maximize your campaign's impact.
Maximize your impact with audiences that matter!
Sounds perfect? Please reach out to our Head of Sales in Finland Lauri: lauri.loikkanen@justtag.com
How to use Justtag Nordics segments in Adform in Google Display & Video 360 and in Xandr.
All Audience Segments
| buying intent | |||||
| Name | Audience | ||||
|---|---|---|---|---|---|
 |  | Intent - Children's Wear and Accessories | 26 219 | in 45 days | |
Intent - Children's Wear and AccessoriesAudience that browses shopping sites of children's clothes and accessories Segment name in DSPs: Justtag - LV - Intent - Children's Wear and Accessories Segment ID: 8mhgej0ih60x | |||||
|  | Intent - Consumer Electronics (Lookalike) | 142 076 | in 31 days | |
Intent - Consumer Electronics (Lookalike)Audience who is buying consumer electronics. Segment modelling is based on audience that browses shopping sites of cameras, telephones or electronics. Segment name in DSPs: Justtag - LV - Intent - Consumer Electronics (Lookalike) Segment ID: 8o1kscr38zmx | |||||
|  | Intent - Home Decoration and Accessories | 22 668 | in 45 days | |
Intent - Home Decoration and AccessoriesAudience that browses shopping sites of home decoration articles. Segment name in DSPs: Justtag - LV - Intent - Home Decoration and Accessories Segment ID: 8neppbyrrxh9 | |||||
| | Intent - Men's wear | 127 | in 45 days | |
Intent - Men's wearAudience that browses shopping sites of men's clothes and accessories. Segment name in DSPs: Justtag - LV - Intent - Men's wear Segment ID: 8neppbyrrxh8 | |||||
 |  | Intent - Mobile Phone ContractNEW! | 460 | in 31 days | |
Intent - Mobile Phone ContractPeople who are looking for a mobile contract. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Intent - Mobile Phone Contract Segment ID: 8nfam0jirffh | |||||
| | Intent - Women's wear | 32 791 | in 45 days | |
Intent - Women's wearAudience that browses shopping sites of women wear. Segment name in DSPs: Justtag - LV - Intent - Women's wear Segment ID: 8n3mlpz7zevl | |||||
 | | Justtag - FI - Intent - Automotive - Premium Brands (Lookalike) NEW | 234 128 | in 30 days | |
Justtag - FI - Intent - Automotive - Premium Brands (Lookalike) NEWSegment modeling is based on base group of people searching premium cars from Auto1.fi sites. Segment name in DSPs: Justtag - FI - Intent - Automotive - Premium Brands (Lookalike) NEW Segment ID: 5A03B371 | |||||
| | Justtag - FI - Intent - Automotive - Premium Brands NEW | 234 128 | in 30 days | |
Justtag - FI - Intent - Automotive - Premium Brands NEWPeople searching premium cars from Auto1.fi sites Segment name in DSPs: Justtag - FI - Intent - Automotive - Premium Brands NEW Segment ID: 5A03B61B | |||||
| | Justtag - FI - Intent - Automotive - Volume Brands (Lookalike) NEW | 89 377 | in 30 days | |
Justtag - FI - Intent - Automotive - Volume Brands (Lookalike) NEWSegment modelling is based on the base group of people searching volume car brands from Auto1.fi sites Segment name in DSPs: Justtag - FI - Intent - Automotive - Volume Brands (Lookalike) NEW Segment ID: 5A03CED0 | |||||
| | Justtag - FI - Intent - Automotive - Volume Brands NEW | 103 026 | in 30 days | |
Justtag - FI - Intent - Automotive - Volume Brands NEWPeople searching volume car brands from Auto1.fi sites Segment name in DSPs: Justtag - FI - Intent - Automotive - Volume Brands NEW Segment ID: 5A03D16D | |||||
| | Justtag - FI - Intent - Automotive NEW | 161 954 | in 30 days | |
Justtag - FI - Intent - Automotive NEWPeople who are interested in buying a car. Segment is based on Autot1.fi -data. Segment name in DSPs: Justtag - FI - Intent - Automotive NEW Segment ID: 5A03D62C | |||||
| | Justtag - FI - Intent - Barbecues (Lookalike) NEW | 88 758 | in 30 days | |
Justtag - FI - Intent - Barbecues (Lookalike) NEWPeople who are interested in buying garden furniture of barbecues. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Barbecues (Lookalike) NEW Segment ID: 5A03DAE9 | |||||
| | Justtag - FI - Intent - Boats and Fishing (Lookalike) NEW | 141 332 | in 30 days | |
Justtag - FI - Intent - Boats and Fishing (Lookalike) NEWPeople who are interested in buying a boat. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Boats and Fishing (Lookalike) NEW Segment ID: 5A03DD8B | |||||
| | Justtag - FI - Intent - Building and Renovating - Renovating Tools and Accessories (Lookalike) NEW | 138 761 | in 30 days | |
Justtag - FI - Intent - Building and Renovating - Renovating Tools and Accessories (Lookalike) NEWPeople who are interested in tools and accessories for renovating. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Building and Renovating - Renovating Tools and Accessories (Lookalike) NEW Segment ID: 5A03E019 | |||||
| | Justtag - FI - Intent - Car Accessories and Spare Parts (Lookalike) NEW | 835 209 | in 30 days | |
Justtag - FI - Intent - Car Accessories and Spare Parts (Lookalike) NEWPeople who are interested in buying car accessories or spare parts. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Car Accessories and Spare Parts (Lookalike) NEW Segment ID: 5A03E4B1 | |||||
| | Justtag - FI - Intent - Children's Clothes and Shoes NEW | 150 165 | in 30 days | |
Justtag - FI - Intent - Children's Clothes and Shoes NEWPeople who are interested in buying children's clothes or shoes. Segment is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Children's Clothes and Shoes NEW Segment ID: 5A03E948 | |||||
| | Justtag - FI - Intent - Consumer Electronics (General) NEW | 141 802 | in 30 days | |
Justtag - FI - Intent - Consumer Electronics (General) NEWPeople who are interested in buying consumer electronics for entertainment. Segment is based on net browsing content.(Tekniikan maailma Segment name in DSPs: Justtag - FI - Intent - Consumer Electronics (General) NEW Segment ID: 5A03EE2C | |||||
| | Justtag - FI - Intent - Consumer Electronics - Audio and Music Device (Lookalike) NEW | 364 829 | in 30 days | |
Justtag - FI - Intent - Consumer Electronics - Audio and Music Device (Lookalike) NEWPeople who are interested in buying audio or music device. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Consumer Electronics - Audio and Music Device (Lookalike) NEW Segment ID: 5A03F0CD | |||||
| | Justtag - FI - Intent - Consumer Electronics - Play Consoles and Console Games (Lookalike) NEW | 91 188 | in 30 days | |
Justtag - FI - Intent - Consumer Electronics - Play Consoles and Console Games (Lookalike) NEWPeople who are interested in buying play consoles, controllers or games. Segment is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Consumer Electronics - Play Consoles and Console Games (Lookalike) NEW Segment ID: 5A03F87A | |||||
| | Justtag - FI - Intent - Consumer Electronics - TVs|Console Games|Audio (Lookalike) NEW | 72 974 | in 30 days | |
Justtag - FI - Intent - Consumer Electronics - TVs|Console Games|Audio (Lookalike) NEWPeople wanting to buy consumer electronics, TVs, console games, play consoles or audio and music device.Segment modelling is based on Huuto.net or Hintaseuranta base group. Segment name in DSPs: Justtag - FI - Intent - Consumer Electronics - TVs|Console Games|Audio (Lookalike) NEW Segment ID: 5A03FD45 | |||||
| | Justtag - FI - Intent - Consumer Electronics - Televisions (Lookalike) NEW | 481 675 | in 30 days | |
Justtag - FI - Intent - Consumer Electronics - Televisions (Lookalike) NEWPeople who are interested in buying televisions. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Consumer Electronics - Televisions (Lookalike) NEW Segment ID: 5A03FFC3 | |||||
| | Justtag - FI - Intent - Cottage Life (Lookalike) NEW | 1 525 646 | in 30 days | |
Justtag - FI - Intent - Cottage Life (Lookalike) NEWPeople who are interested in buying cottage related things (cottages Segment name in DSPs: Justtag - FI - Intent - Cottage Life (Lookalike) NEW Segment ID: 5A040215 | |||||
| | Justtag - FI - Intent - Gardening and Garden Accessories (Lookalike) NEW | 116 061 | in 30 days | |
Justtag - FI - Intent - Gardening and Garden Accessories (Lookalike) NEWPeople who are interested in buying garden accessories. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Gardening and Garden Accessories (Lookalike) NEW Segment ID: 5A041309 | |||||
| | Justtag - FI - Intent - Interior Decorating and Furniture (Lookalike) NEW | 60 436 | in 30 days | |
Justtag - FI - Intent - Interior Decorating and Furniture (Lookalike) NEWPeople who are interested in buying interior decorating items or furniture. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Interior Decorating and Furniture (Lookalike) NEW Segment ID: 5A041ABB | |||||
| | Justtag - FI - Intent - Jewelry NEW | 13 296 | in 30 days | |
Justtag - FI - Intent - Jewelry NEWPeople who are interested in buying jewelry. Segment is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Jewelry NEW Segment ID: 5A0567F8 | |||||
| | Justtag - FI - Intent - Mobile Phone Subscriptions (Lookalike) NEW | 46 252 | in 30 days | |
Justtag - FI - Intent - Mobile Phone Subscriptions (Lookalike) NEWPeople who are interested in mobile phone subscriptions. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Mobile Phone Subscriptions (Lookalike) NEW Segment ID: 5A056D80 | |||||
| | Justtag - FI - Intent - Parents of Young Children (Lookalike) NEW | 126 423 | in 30 days | |
Justtag - FI - Intent - Parents of Young Children (Lookalike) NEWPeople who are browsing babies', toddlers' or children's accessories or clothes. Segment modelling is based on net browsing data. Segment name in DSPs: Justtag - FI - Intent - Parents of Young Children (Lookalike) NEW Segment ID: 5A05725B | |||||
| | Justtag - FI - Intent - Pets (Lookalike) NEW | 73 528 | in 30 days | |
Justtag - FI - Intent - Pets (Lookalike) NEWPeople who are interested in pets or buying pet supplies. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Pets (Lookalike) NEW Segment ID: 5A0574C0 | |||||
| | Justtag - FI - Intent - Smart Watches (Lookalike) NEW | 212 033 | in 30 days | |
Justtag - FI - Intent - Smart Watches (Lookalike) NEWPeople who are interested in buying smart watches. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Smart Watches (Lookalike) NEW Segment ID: 5A057F0F | |||||
| | Justtag - FI - Intent - Sport - Bicycles and Cycling (Lookalike) NEW | 289 999 | in 30 days | |
Justtag - FI - Intent - Sport - Bicycles and Cycling (Lookalike) NEWPeople who are interested in buying bicycles or cycling accessories. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Sport - Bicycles and Cycling (Lookalike) NEW Segment ID: 5A058167 | |||||
| | Justtag - FI - Intent - Sport - Golf NEW | 117 384 | in 30 days | |
Justtag - FI - Intent - Sport - Golf NEWPeople who are interested in buying golf equipment. Segment is based on huuto.net and hintaseuranta sites. Segment name in DSPs: Justtag - FI - Intent - Sport - Golf NEW Segment ID: 5A0583C9 | |||||
|  | Justtag - FI - Intent - Sport - Outdoor Activities (Lookalike) NEW | 468 544 | in 30 days | |
Justtag - FI - Intent - Sport - Outdoor Activities (Lookalike) NEWPeople who are interested in buying equipment for outdoor activities. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Sport - Outdoor Activities (Lookalike) NEW Segment ID: 5A058674 | |||||
| | Justtag - FI - Intent - Sport - Sport Equipment (Lookalike) NEW | 327 572 | in 30 days | |
Justtag - FI - Intent - Sport - Sport Equipment (Lookalike) NEWPeople who are interested in buying fitness equipment (rowing machines, excercise bikes, cross trainers, treadmills etc.). Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Sport - Sport Equipment (Lookalike) NEW Segment ID: 5A0588F0 | |||||
| | Justtag - FI - Intent - Travel Vehicles and Caravans (Lookalike) NEW | 329 946 | in 30 days | |
Justtag - FI - Intent - Travel Vehicles and Caravans (Lookalike) NEWPeople who are interested in buying travel vehicles or caravans. Segment modelling is based on Auto1 data. Segment name in DSPs: Justtag - FI - Intent - Travel Vehicles and Caravans (Lookalike) NEW Segment ID: 5A058E3D | |||||
| | Justtag - FI - Intent - Women's Clothing (Lookalike) NEW | 99 267 | in 30 days | |
Justtag - FI - Intent - Women's Clothing (Lookalike) NEWPeople who are interested in buying women's clothing. Segment modelling is based on net browsing content. Segment name in DSPs: Justtag - FI - Intent - Women's Clothing (Lookalike) NEW Segment ID: 5A059337 | |||||
| | Justtag - FI - Shopping - Early Adopters NEW | 286 584 | in 30 days | |
Justtag - FI - Shopping - Early Adopters NEWPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - FI - Shopping - Early Adopters NEW Segment ID: 5A0F57E1 | |||||
| | Justtag - FI - Shopping - Online Shoppers - Travel and Hotels NEW | 542 771 | in 30 days | |
Justtag - FI - Shopping - Online Shoppers - Travel and Hotels NEWPeople who book travel tickets or hotels online. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - FI - Shopping - Online Shoppers - Travel and Hotels NEW Segment ID: 5A0F673C | |||||
| | Shopping - Active Online ShoppersNEW! | 126 985 | in 31 days | |
Shopping - Active Online ShoppersPeople who have visited online shopping sites at least two times within a month. Segment is based on browsing data. Segment name in DSPs: Justtag - LV - Shopping - Active Online Shoppers Segment ID: 8o16axqqax74 | |||||
| | Shopping - Early Adopters | 302 431 | in 31 days | |
Shopping - Early AdoptersPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Shopping - Early Adopters Segment ID: 8nf1p5p6loat | |||||
| | Shopping - Early AdoptersNEW! | 416 | in 31 days | |
Shopping - Early AdoptersPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Shopping - Early Adopters Segment ID: 8nf1p5p6loau | |||||
 | | Shopping - Early AdoptersNEW! | 86 | in 31 days | |
Shopping - Early AdoptersPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Shopping - Early Adopters Segment ID: 8o17wb0ojvhn | |||||