With Segment Finder below, you can find taxonomy available for all of the clients in Adform DSP and Google Display & Video 360 as well as Xandr. You can filter segments by region, categories, and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the flag icon next to the segment.
Unlock precision marketing with data-driven audience insights. Reach the right people, every time. Beyond our standard taxonomy, in Finland we offer tailor-made segments designed especially for your advertising campaigns. Collaborate with us to create bespoke audiences that perfectly align with your marketing goals and maximize your campaign's impact.
Sounds perfect? Please reach out to our Head of Sales in Finland Lauri: lauri.loikkanen@justtag.com
How to use Justtag Nordics segments in Adform in Google Display & Video 360 and in Xandr.
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Name | Audience | ||||
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Automotive - Car Owners | 771 | in 45 days | |||
Automotive - Car OwnersAudience with their own car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Automotive - Car Owners Segment ID: 8np6a5mk1zia | |||||
Automotive - Car Owners | 76 210 | in 31 days | |||
Automotive - Car OwnersCar owners. Segment name in DSPs: Justtag - SE - Automotive - Car Owners Segment ID: 8obch728tszw | |||||
Automotive - Does not Use a CarNEW! | 1 114 | in 31 days | |||
Automotive - Does not Use a CarHouseholds that do not drive a car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Automotive - Does not Use a Car Segment ID: 8mhva1upih5s | |||||
Automotive - Does not Use a CarNEW! | 147 | in 45 days | |||
Automotive - Does not Use a CarHouseholds that do not drive a car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Automotive - Does not Use a Car Segment ID: 8n46bimgs300 | |||||
Business & Finance - B2B Decision Makers | 258 | in 31 days | |||
Business & Finance - B2B Decision MakersB to B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Business and Finance - B2B Decision Makers Segment ID: 8o0991xmmsqj | |||||
Business & Finance - B2B Decision Makers | 24 | in 45 days | |||
Business & Finance - B2B Decision MakersB2B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Business and Finance - B2B Decision Makers Segment ID: 8o09donjwxa6 | |||||
Business and Finance - B2B Business Search Site VisitorsNEW! | 1 334 831 | in 31 days | |||
Business and Finance - B2B Business Search Site VisitorsBusiness search site visitors (min 2 times in a month). You can find a wide selection of business segments by industry field or location of business in the end of segment listing. Just filter Sweden and type business in the search field. Segment name in DSPs: Justtag - SE - Business and Finance - B2B Business Search Site Visitors Segment ID: 8n3jtq4m73yw | |||||
Business and Finance - B2B Decision Makers | 10 263 | in 31 days | |||
Business and Finance - B2B Decision MakersB to B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Business and Finance - B2B Decision Makers Segment ID: 8msk0kjipniy | |||||
Business and Finance - B2B Decision Makers | 979 | in 31 days | |||
Business and Finance - B2B Decision MakersB2B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - B2B Decision Makers Segment ID: 8o09donjwxa7 | |||||
Business and Finance - B2B Decision Makers of IT | 6 036 | in 31 days | |||
Business and Finance - B2B Decision Makers of ITB to B decision makers of IT purchases. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Business and Finance - B2B Decision Makers of IT Segment ID: 8n48ogt0atx0 | |||||
Business and Finance - Field of Expertise - Finance or AccountingNEW! | 20 782 | in 31 days | |||
Business and Finance - Field of Expertise - Finance or AccountingPeople whose expertise is in field of finance or accounting. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - Finance or Accounting Segment ID: 8n47ih1xhv84 | |||||
Business and Finance - Field of Expertise - HRNEW! | 10 289 | in 31 days | |||
Business and Finance - Field of Expertise - HRPeople whose expertise is in field of HR. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - HR Segment ID: 8o1gt278srho | |||||
Business and Finance - Field of Expertise - Information TechnologyNEW! | 12 135 | in 31 days | |||
Business and Finance - Field of Expertise - Information TechnologyPeople whose expertise is in field of information technology. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - Information Technology Segment ID: 8nfam0jirffg | |||||
Business and Finance - Field of Expertise - Marketing and SalesNEW! | 4 900 | in 31 days | |||
Business and Finance - Field of Expertise - Marketing and SalesPeople whose expertise is in field of marketing and sales. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - Marketing and Sales Segment ID: 8nqech16gy5u | |||||
Business and Finance - Interested in Business | 969 | in 31 days | |||
Business and Finance - Interested in BusinessAudiences interested in business, entrepreneurship and business technologies. Segment is based on net browsing content. Segment name in DSPs: Justtag - DK - Business and Finance - Interested in Business Segment ID: 8o09sisbk216 | |||||
Business and Finance - Position in a Company - DirectorNEW! | 67 | in 31 days | |||
Business and Finance - Position in a Company - DirectorB to B position is director. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Business and Finance - Position in a Company - Director Segment ID: 8nqdpht34hwp | |||||
Business and Finance - Position in a Company - DirectorNEW! | 178 | in 31 days | |||
Business and Finance - Position in a Company - DirectorB to B position is director. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Position in a Company - Director Segment ID: 8oceo3mowb8x | |||||
Content Channel - Social Media and Blogs | 551 | in 31 days | |||
Content Channel - Social Media and BlogsPeople following blogs and interested in social media. Segment is based on net browsing content as well as modeling based on browsing content. Segment name in DSPs: Justtag - DK - Content Channel - Social Media and Blogs Segment ID: 8mrttv97v7lv | |||||
Content Channel - Social Media and Blogs | 171 278 | in 31 days | |||
Content Channel - Social Media and BlogsBlog followers. Segment modeling is based on net browsing behavior. Segment name in DSPs: Justtag - LV - Content Channel - Social Media and Blogs Segment ID: 8nevyxt5v1pw | |||||
Demographics - Employment - Own Business | 14 132 | in 31 days | |||
Demographics - Employment - Own BusinessPeople who run their own business. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Demographics - Employment - Own Business Segment ID: 8nepd4r66g2n | |||||
Demographics - Family Type - Families with Children | 431 | in 31 days | |||
Demographics - Family Type - Families with ChildrenFamilies with children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Demographics - Family Type - Families with Children Segment ID: 8m5mr17i4v9d | |||||
Demographics - Family Type - Families with Children | 90 392 | in 31 days | |||
Demographics - Family Type - Families with ChildrenFamilies with children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Demographics - Family Type - Families with Children Segment ID: 8mgpujoe9ik2 | |||||
Demographics - Family Type - Families with Children | 1 866 | in 45 days | |||
Demographics - Family Type - Families with ChildrenFamilies with children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Demographics - Family Type - Families with Children Segment ID: 8n2w1n2oyc49 | |||||
Events and Attractions - Art Theater and Culture | 1 975 | in 31 days | |||
Events and Attractions - Art Theater and CulturePeople with an interest in the arts, theater and culture. Segment is based on site content browsing. Segment name in DSPs: Justtag - SE - Events and Attractions - Art Theater and Culture Segment ID: 8mrtfc2tv8p5 | |||||
Events and Attractions - Art Theater and Culture | 6 112 | in 45 days | |||
Events and Attractions - Art Theater and CulturePeople with an interest in the arts, theater and culture. Segment is based on net browsing content. Segment name in DSPs: Justtag - NO - Events and Attractions - Art Theater and Culture Segment ID: 8n2wivcroxg2 | |||||
Events and Attractions - Cinema VisitorsNEW! | 0 | in 31 days | |||
Events and Attractions - Cinema VisitorsAudience who likes movies and has visited cinema site at least 2 times during last month. The segment is based on browsing content. Segment name in DSPs: Justtag - SE - Events and Attractions - Cinema Visitors Segment ID: 8mhiz1bb8k81 | |||||
Events and Attractions - Weekends and Nightlife | 9 366 | in 45 days | |||
Events and Attractions - Weekends and NightlifePeople interested in going out, nightlife and weekend activities. Segment is based on net browsing content. Segment name in DSPs: Justtag - NO - Events and Attractions - Weekends and Nightlife Segment ID: 8mrsyz4x29k4 | |||||
Events and Attractions - Weekends and Nightlife | 19 | in 31 days | |||
Events and Attractions - Weekends and NightlifeAudiences interested in weekend activities and nightlife. Segment is based on net browsing content. Segment name in DSPs: Justtag - SE - Events and Attractions - Weekends and Nightlife Segment ID: 8n2w2in79p26 | |||||
Food and Drink | 117 402 | in 45 days | |||
Food and DrinkAudiences with a general interest in food and drink. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - SE - Food and Drink Segment ID: 8ljoz1uv3nfu | |||||
Food and Drink - BeerNEW! | 409 | in 31 days | |||
Food and Drink - BeerBeer drinkers. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Beer Segment ID: 8oc7ep4dyatd | |||||
Food and Drink - Champagne and Sparkling WineNEW! | 173 | in 31 days | |||
Food and Drink - Champagne and Sparkling WineChampagne and sparkling wine lovers. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Champagne and Sparkling Wine Segment ID: 8nq17mnirftq | |||||
Food and Drink - Dessert Wine or LiqeurNEW! | 116 | in 31 days | |||
Food and Drink - Dessert Wine or LiqeurThe audience that like to have sweet dessert wine or liquer after dinner. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Dessert Wine or Liqeur Segment ID: 8oc7ep4dyatc | |||||
Food and Drink - Fast Food Lovers | 53 | in 31 days | |||
Food and Drink - Fast Food LoversPeople who eat snack foods weekly. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Food and Drink - Fast Food Lovers Segment ID: 8npzccjbgm0v | |||||
Food and Drink - Wine | 816 | in 31 days | |||
Food and Drink - WinePeople with an interest in wine. Segment is based on net browsing content as well as modeling based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Wine Segment ID: 8mgqqcpndrrn | |||||
Hobbies and Interests - Boaters | 104 | in 31 days | |||
Hobbies and Interests - BoatersAudiences interested in boats and sailing. Segment is based on net browsing content as well as modeling based on browsing of boat sites. Segment name in DSPs: Justtag - DK - Hobbies and Interests - Boaters Segment ID: 8mgytbxsoak3 | |||||
Hobbies and Interests - Handcrafts | 1 502 | in 31 days | |||
Hobbies and Interests - HandcraftsThis audience follows sites and blogs of handcrafts. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - DK - Hobbies and Interests - Handcrafts Segment ID: 8n3kapxdf1rj | |||||
Home and Garden - Home Improvement and DIY | 308 | in 31 days | |||
Home and Garden - Home Improvement and DIYPeople interested in home improvements and Do-It-Yourself solutions. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Home and Garden - Home Improvement and DIY Segment ID: 8n2xd6p11ec2 | |||||
Home and Garden - Interior Decorating | 776 | in 31 days | |||
Home and Garden - Interior DecoratingPeople with an interest in interior design. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - DK - Home and Garden - Interior Decorating Segment ID: 8m5mrwqvtoyh | |||||
Intent - Consumer Electronics (Lookalike) | 159 203 | in 31 days | |||
Intent - Consumer Electronics (Lookalike)Audience who is buying consumer electronics. Segment modelling is based on audience that browses shopping sites of cameras, telephones or electronics. Segment name in DSPs: Justtag - LV - Intent - Consumer Electronics (Lookalike) Segment ID: 8o1kscr38zmx | |||||
Intent - Mobile Phone ContractNEW! | 387 | in 31 days | |||
Intent - Mobile Phone ContractPeople who are looking for a mobile contract. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Intent - Mobile Phone Contract Segment ID: 8nfam0jirffh | |||||
Justtag - FI - Interest - Food and Drink - Custom - Carbonated Water NEWNEW! | 278 360 | in 30 days | |||
Justtag - FI - Interest - Food and Drink - Custom - Carbonated Water NEWThis target group prefers their water sparkling. These consumers enjoy trying different flavoured waters and especially reach for bubbly water on hot summer days. Segment name in DSPs: Justtag - FI - Interest - Food and Drink - Custom - Carbonated Water NEW Segment ID: NGMZQXHU | |||||
Justtag - FI - Interests - Custom - Active Families with Kids NEWNEW! | 217 856 | in 30 days | |||
Justtag - FI - Interests - Custom - Active Families with Kids NEWThis target group includes people who actively spend time with their family and children. In the summer, they head to amusement parks, spas, or zoos. In the winter, you’ll find these people on the slopes, at the swimming pool, or on the ski trails. Segment name in DSPs: Justtag - FI - Interests - Custom - Active Families with Kids NEW Segment ID: DDJGLOBM | |||||
Justtag - FI - Interests - Custom - Active runners NEWNEW! | 169 930 | in 30 days | |||
Justtag - FI - Interests - Custom - Active runners NEWPeople who are interested in running gear and accessories, such as running shoes, technical clothing, heart rate monitors, or fitness trackers. Segment name in DSPs: Justtag - FI - Interests - Custom - Active runners NEW Segment ID: J0BHGI8R | |||||
Justtag - FI - Interests - Custom - Amusement Parks NEWNEW! | 144 339 | in 30 days | |||
Justtag - FI - Interests - Custom - Amusement Parks NEWThe target group includes people for whom a visit to an amusement park is like summer and sunshine – it's simply a part of every summer. Segment name in DSPs: Justtag - FI - Interests - Custom - Amusement Parks NEW Segment ID: CTBORGO7 | |||||
Justtag - FI - Interests - Custom - Apparel Bargain Seekers NEW | 160 277 | in 30 days | |||
Justtag - FI - Interests - Custom - Apparel Bargain Seekers NEWA specific subset of shoppers looking for discounts on clothing, shoes, and accessories. These deal-savvy consumers are particularly active during Black Friday and Cyber Monday to find fashionable items at the lowest prices. Segment name in DSPs: Justtag - FI - Interests - Custom - Apparel Bargain Seekers NEW Segment ID: TEJWI1XI | |||||
Justtag - FI - Interests - Custom - Bargain Hunters NEW | 330 504 | in 30 days | |||
Justtag - FI - Interests - Custom - Bargain Hunters NEWThis audience is highly motivated by discounts and actively searches for the best deals on everyday items. There is one goal for them - maximize savings! Segment name in DSPs: Justtag - FI - Interests - Custom - Bargain Hunters NEW Segment ID: ZG1AEKFR | |||||
Justtag - FI - Interests - Custom - City Break & Culture Lovers NEWNEW! | 300 148 | in 30 days | |||
Justtag - FI - Interests - Custom - City Break & Culture Lovers NEWThese consumers love dining outdoors, visiting museums, and attending events. Their favourite domestic destinations include restaurants and cultural attractions in Helsinki, Old Porvoo, Hanko, Turku, and Tampere. Segment name in DSPs: Justtag - FI - Interests - Custom - City Break & Culture Lovers NEW Segment ID: BCAUD5JW | |||||
Justtag - FI - Interests - Custom - Eco-Conscious Shoppers NEW | 276 488 | in 30 days | |||
Justtag - FI - Interests - Custom - Eco-Conscious Shoppers NEWConsumers focused on sustainability and eco-friendly products. They are seeking deals on green, organic, and environmentally-friendly products, such as clothing, home goods, and tech during Black Friday and Cyber Monday sales. Segment name in DSPs: Justtag - FI - Interests - Custom - Eco-Conscious Shoppers NEW Segment ID: 4JFXBXLN | |||||
Justtag - FI - Interests - Custom - Entertainment Enthusiasts NEW | 278 465 | in 30 days | |||
Justtag - FI - Interests - Custom - Entertainment Enthusiasts NEWThis group is passionate about movies, music, gaming, and other forms of entertainment. They are actively searching for discounts on media, subscriptions, gaming consoles, and related accessories during holiday sales. Segment name in DSPs: Justtag - FI - Interests - Custom - Entertainment Enthusiasts NEW Segment ID: QZ9BKGRT | |||||
Justtag - FI - Interests - Custom - Family Focused Shoppers NEW | 200 362 | in 30 days | |||
Justtag - FI - Interests - Custom - Family Focused Shoppers NEWThis segment consists of parents and family-oriented consumers who are primarily interested in products for children, home, and family. They are most likely to buy toys, children's clothing, and household items. Segment name in DSPs: Justtag - FI - Interests - Custom - Family Focused Shoppers NEW Segment ID: GWZKPZMN | |||||
Justtag - FI - Interests - Custom - Fashion Forward NEW | 182 812 | in 30 days | |||
Justtag - FI - Interests - Custom - Fashion Forward NEWConsumers with a high interest in fashion and apparel, closely following the latest trends. They seek out sales from clothing brands, footwear, and accessories during Black Friday/Cyber Monday to refresh their wardrobes at discounted prices. Segment name in DSPs: Justtag - FI - Interests - Custom - Fashion Forward NEW Segment ID: 5BYWRUQN | |||||
Justtag - FI - Interests - Custom - Fitness Buffs NEW | 424 725 | in 30 days | |||
Justtag - FI - Interests - Custom - Fitness Buffs NEWTargeting individuals interested in fitness, sports, and wellness products. This segment is keen on purchasing sports equipment, activewear, and health gadgets during major sales events. Segment name in DSPs: Justtag - FI - Interests - Custom - Fitness Buffs NEW Segment ID: IB1UAW0P | |||||
Justtag - FI - Interests - Custom - Gadget Gurus NEW | 64 038 | in 30 days | |||
Justtag - FI - Interests - Custom - Gadget Gurus NEWEnthusiasts of the latest tech gadgets, smart home devices, and innovative consumer electronics. This segment is eager for Black Friday and Cyber Monday to snag high-ticket items at a discount. Segment name in DSPs: Justtag - FI - Interests - Custom - Gadget Gurus NEW Segment ID: GJPL2VIY | |||||
Justtag - FI - Interests - Custom - Gift Givers NEW | 143 060 | in 30 days | |||
Justtag - FI - Interests - Custom - Gift Givers NEWUsers interested in searching for gifts and presents for family, friends, and colleagues. This audience is buying a wide range of products for different occasions. Segment name in DSPs: Justtag - FI - Interests - Custom - Gift Givers NEW Segment ID: 6DGVVMGP | |||||
Justtag - FI - Interests - Custom - Health & Wellness Advocates NEW | 249 196 | in 30 days | |||
Justtag - FI - Interests - Custom - Health & Wellness Advocates NEWConsumers who prioritize health, beauty, and wellness. They are on the lookout for deals on supplements, beauty products, skincare, and organic food during holiday sales events. Segment name in DSPs: Justtag - FI - Interests - Custom - Health & Wellness Advocates NEW Segment ID: JVD1N4S7 | |||||
Justtag - FI - Interests - Custom - Hiking and Outdoor activities NEWNEW! | 171 536 | in 30 days | |||
Justtag - FI - Interests - Custom - Hiking and Outdoor activities NEWThis target group is interested in hiking, trekking, and outdoor activities. Segment name in DSPs: Justtag - FI - Interests - Custom - Hiking and Outdoor activities NEW Segment ID: 4XGSHGWF | |||||
Justtag - FI - Interests - Custom - Holiday Power Shoppers NEW | 217 977 | in 30 days | |||
Justtag - FI - Interests - Custom - Holiday Power Shoppers NEWThis segment includes high-frequency shoppers who show strong purchase intent across multiple product categories. They are the first to take advantage of Black Friday and Cyber Monday deals. Segment name in DSPs: Justtag - FI - Interests - Custom - Holiday Power Shoppers NEW Segment ID: YJZYIRLU | |||||
Justtag - FI - Interests - Custom - Home & Décor Enthusiasts NEW | 298 798 | in 30 days | |||
Justtag - FI - Interests - Custom - Home & Décor Enthusiasts NEWShoppers who focus on home improvement, furniture, and home décor products. They show increased interest in upgrading their living spaces, taking advantage of major discounts during holiday sales. Segment name in DSPs: Justtag - FI - Interests - Custom - Home & Décor Enthusiasts NEW Segment ID: 5TL7WOPC | |||||
Justtag - FI - Interests - Custom - Luxury Lovers NEW | 371 658 | in 30 days | |||
Justtag - FI - Interests - Custom - Luxury Lovers NEWAffluent shoppers with a demonstrated interest in premium and luxury products. They are inclined to seek out discounts on high-end fashion, accessories, and exclusive brands. Segment name in DSPs: Justtag - FI - Interests - Custom - Luxury Lovers NEW Segment ID: 17V9YO04 | |||||
Justtag - FI - Interests - Custom - Millennial Big Spenders NEW | 91 069 | in 30 days | |||
Justtag - FI - Interests - Custom - Millennial Big Spenders NEWA demographic segment of millennials who have higher-than-average disposable income. They are highly engaged with social media and influencer-driven campaigns. Segment name in DSPs: Justtag - FI - Interests - Custom - Millennial Big Spenders NEW Segment ID: CQVIGGCQ | |||||
Justtag - FI - Interests - Custom - Sauna NEWNEW! | 126 966 | in 30 days | |||
Justtag - FI - Interests - Custom - Sauna NEWThis target group loves sauna in all its forms. In addition, everything related to sauna is of interest to the target group. Segment name in DSPs: Justtag - FI - Interests - Custom - Sauna NEW Segment ID: 7YM0VIWO | |||||
Justtag - FI - Interests - Custom - Summer Cottage DIY NEWNEW! | 80 223 | in 30 days | |||
Justtag - FI - Interests - Custom - Summer Cottage DIY NEWPeople whose cottage life includes a bit of DIY and repairs. This target group paints the terrace railings and cottage walls themselves, fixes the dock in the spring, and always finds something to do at the summer cabin. Segment name in DSPs: Justtag - FI - Interests - Custom - Summer Cottage DIY NEW Segment ID: JMVGEI9T | |||||
Justtag - FI - Interests - Custom - Summer Sales Hunters NEWNEW! | 156 230 | in 30 days | |||
Justtag - FI - Interests - Custom - Summer Sales Hunters NEWSales are an important part of the target group's holiday activities. These consumers aim to get more for less and actively look for summer deals. Segment name in DSPs: Justtag - FI - Interests - Custom - Summer Sales Hunters NEW Segment ID: FUCX3ZZV | |||||
Justtag - FI - Interests - Custom - Summer sports NEWNEW! | 192 727 | in 30 days | |||
Justtag - FI - Interests - Custom - Summer sports NEWThe segment includes people who want to make the most of summer by staying active. Members of the target group enjoy playing football, racket sports, or staying physically active in general. Segment name in DSPs: Justtag - FI - Interests - Custom - Summer sports NEW Segment ID: 5UZRFLDX | |||||
Justtag - FI - Interests - Custom - Swimming NEWNEW! | 119 102 | in 30 days | |||
Justtag - FI - Interests - Custom - Swimming NEWPeople in the target group love swimming and are happy to take a dip in both swimming pools and natural waters. Segment name in DSPs: Justtag - FI - Interests - Custom - Swimming NEW Segment ID: QTNPEYGR | |||||
Justtag - FI - Interests - Custom - Tech Enthusiasts NEW | 61 413 | in 30 days | |||
Justtag - FI - Interests - Custom - Tech Enthusiasts NEWShoppers who are actively browsing electronics, gadgets, and other tech products. These consumers are eager for deals on smartphones, laptops, gaming consoles, and accessories during holiday sales Segment name in DSPs: Justtag - FI - Interests - Custom - Tech Enthusiasts NEW Segment ID: VHMK1W3V | |||||
Justtag - FI - Interests - Custom - Tick (vaccination & prevention) NEWNEW! | 317 916 | in 30 days | |||
Justtag - FI - Interests - Custom - Tick (vaccination & prevention) NEWThe target group wants to protect themselves from tick bites and looks for content related to tick vaccination and tick prevention. They also want protection from other insects. Segment name in DSPs: Justtag - FI - Interests - Custom - Tick (vaccination & prevention) NEW Segment ID: 3M8EWYYR | |||||
Justtag - FI - Interests - Custom - Toy Hunters NEW | 176 173 | in 30 days | |||
Justtag - FI - Interests - Custom - Toy Hunters NEWTargeting parents and family members shopping for toys and games for children. This segment is looking for the best deals on children’s toys and is likely to make bulk purchases for the holiday season. Segment name in DSPs: Justtag - FI - Interests - Custom - Toy Hunters NEW Segment ID: ZAK8GFNS | |||||
Justtag - FI - Interests - Custom - Travel and Experience Seekers NEW | 264 711 | in 30 days | |||
Justtag - FI - Interests - Custom - Travel and Experience Seekers NEWShoppers focused on buying travel packages, vacation deals, and experiences. These consumers are especially active during the holiday season, looking for discounted travel and activity deals for the upcoming year. Segment name in DSPs: Justtag - FI - Interests - Custom - Travel and Experience Seekers NEW Segment ID: QK7CC9FL | |||||
Justtag - FI - Interests - Food - Custom - Culinary enthusiasts NEW | 253 596 | in 30 days | |||
Justtag - FI - Interests - Food - Custom - Culinary enthusiasts NEWConsumers who pay attention to holiday recipes, food products and drinks. Ideal recipients of campaigns advertising exclusive food products, kitchen accessories or holiday menus. Segment name in DSPs: Justtag - FI - Interests - Food - Custom - Culinary enthusiasts NEW Segment ID: 3BCC6ZZ3 | |||||
Justtag - FI - Interests - Food - Custom - Ice Cream Lovers NEWNEW! | 438 504 | in 30 days | |||
Justtag - FI - Interests - Food - Custom - Ice Cream Lovers NEWPeople who love ice cream. For this target group, summer doesn't arrive without ice cream. These consumers never say no to ice cream. Segment name in DSPs: Justtag - FI - Interests - Food - Custom - Ice Cream Lovers NEW Segment ID: T829YWHK | |||||
Justtag - FI - Interests - Food - Custom - Summer Treats NEWNEW! | 362 715 | in 30 days | |||
Justtag - FI - Interests - Food - Custom - Summer Treats NEWSummer treats are the way to this target group’s heart. What would summer be without strawberry cake, fresh berries, pancakes, and rhubarb pie? Segment name in DSPs: Justtag - FI - Interests - Food - Custom - Summer Treats NEW Segment ID: LBAUIQXO | |||||
Justtag - FI - Interests - Shopping - Custom - Christmas Magic Creators NEW | 40 046 | in 30 days | |||
Justtag - FI - Interests - Shopping - Custom - Christmas Magic Creators NEWPeople interested in purchasing ornaments, decorations and products related to creating a Christmas atmosphere. A perfect segment for brands o ering products in the home decor, kitchen and holiday items categories. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Christmas Magic Creators NEW Segment ID: P2B1S3V9 | |||||
Justtag - FI - Interests - Shopping - Custom - Christmas bargain seekers NEW | 133 802 | in 30 days | |||
Justtag - FI - Interests - Shopping - Custom - Christmas bargain seekers NEWConsumers who are particularly sensitive to promotions, sales and coupons. During the holiday season, they look for the best o ers and price reductions. A segment useful in "last minute" campaigns or promotions. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Christmas bargain seekers NEW Segment ID: ZQ8GUXZ1 | |||||
Justtag - FI - Interests - Shopping - Custom - Exclusive celebrators NEW | 214 666 | in 30 days | |||
Justtag - FI - Interests - Shopping - Custom - Exclusive celebrators NEWConsumers who are only interested in luxury products and do not save on holiday expenses, looking for the highest quality gifts and services. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Exclusive celebrators NEW Segment ID: 8M3OQDC5 | |||||
Justtag - FI - Interests - Shopping - Custom - Family celebrators NEW | 152 748 | in 30 days | |||
Justtag - FI - Interests - Shopping - Custom - Family celebrators NEWParents looking for gifts, toys and holiday experiences for their children. This segment will work well in campaigns promoting toys, children's clothes or family activities. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Family celebrators NEW Segment ID: VUANOX3X | |||||
Justtag - FI - Interests - Shopping - Custom - Gift lovers NEW | 202 340 | in 30 days | |||
Justtag - FI - Interests - Shopping - Custom - Gift lovers NEWThis segment includes people actively looking for inspiration for Christmas gifts, browsing products online or comparing prices. Perfect to promote holiday o ers, discounts and gift ideas. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Gift lovers NEW Segment ID: XODXVR8L | |||||
Justtag - FI - Interests - Shopping - Custom - Intensive online shoppers NEW | 189 767 | in 30 days | |||
Justtag - FI - Interests - Shopping - Custom - Intensive online shoppers NEWPeople who prefer online shopping and use e-commerce more often. A great segment to reach customers through dynamic product ads or personalized recommendations. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Intensive online shoppers NEW Segment ID: MJOSDUBT | |||||
Justtag - FI - Interests - Technology - Custom - Gadget enthusiasts NEW | 50 921 | in 30 days | |||
Justtag - FI - Interests - Technology - Custom - Gadget enthusiasts NEWPeople interested in technological innovations who often choose electronics as a gift. It is worth targeting them with campaigns promoting smartphones, laptops, consoles and electronic gadgets. Segment name in DSPs: Justtag - FI - Interests - Technology - Custom - Gadget enthusiasts NEW Segment ID: GMYDDGIE | |||||
Lifestyle - Entertainment Lover | 8 495 | in 31 days | |||
Lifestyle - Entertainment LoverThe ones who love social life and entertainment events. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - Entertainment Lover Segment ID: 8n41e4ap7yma | |||||
Lifestyle - The Home Maker | 2 064 | in 31 days | |||
Lifestyle - The Home MakerAudiences interested in creating a home environment with great style, good cooking and a happy family. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - DK - Lifestyle - The Home Maker Segment ID: 8lutds00ww2a | |||||
Lifestyle - The Home Maker | 127 348 | in 45 days | |||
Lifestyle - The Home MakerAudiences interested in creating a home environment with great style, good cooking and a happy family. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - The Home Maker Segment ID: 8lutjhsziyyr | |||||
Lifestyle - The Pleasure Seeker | 48 076 | in 31 days | |||
Lifestyle - The Pleasure SeekerAudiences with money who like to enjoy the good things in life like food, traveling and experiencing new things. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - The Pleasure Seeker Segment ID: 8lutjhsziyys | |||||
Lifestyle - The Sporty | 15 521 | in 45 days | |||
Lifestyle - The SportyMen who are into eating healthy and staying fit. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - The Sporty Segment ID: 8m5wn0peln0b | |||||
Lifestyle - The Techie | 26 729 | in 45 days | |||
Lifestyle - The TechieAudiences with a high level of interest in technology, gadgets, gaming and computing. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - SE - Lifestyle - The Techie Segment ID: 8ljqfy8j3fu6 | |||||
Personal FinanceNEW! | 1 811 | in 31 days | |||
Personal FinancePeople interested in personal finance (insurances, stock trading or real estate). Segment modeling is based on online panelists' responses. (Not available in Google). Segment name in DSPs: Justtag - SE - Personal Finance Segment ID: 8mruvhsnpaji | |||||
Personal Finance - Equity Investor | 32 399 | in 31 days | |||
Personal Finance - Equity InvestorPeople who invest or trade in stocks. Segment modeling is based on online panelists' responses. (Not available in Google). Segment name in DSPs: Justtag - LV - Personal Finance - Equity Investor Segment ID: 8nq2zjo7lzfc | |||||
Personal Finance - Financial Products and Insurance | 110 964 | in 31 days | |||
Personal Finance - Financial Products and InsurancePeople who are interested in financial products, stock trading or insurance. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Personal Finance - Financial Products and Insurance Segment ID: 8o16x3tftnq9 | |||||
Personal Finance and Economy | 905 | in 60 days | |||
Personal Finance and EconomyPeople interested in personal loans, savings or credits. Segment is based on net browsing content as well as modeling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Justtag - NO - Personal Finance and Economy Segment ID: 8msjpidzv60y | |||||
Real Estate - Home Owners | 434 | in 45 days | |||
Real Estate - Home OwnersPeople who own their house or apartment. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Real Estate - Home Owners Segment ID: 8np6a5mk1zi9 | |||||
Shopping - Active Online ShoppersNEW! | 9 | in 31 days | |||
Shopping - Active Online ShoppersPeople who have visited online shopping sites at least two times within a month. Segment is based on browsing data. Segment name in DSPs: Justtag - LV - Shopping - Active Online Shoppers Segment ID: 8o16axqqax74 | |||||
Shopping - Early Adopters | 157 565 | in 31 days | |||
Shopping - Early AdoptersPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Shopping - Early Adopters Segment ID: 8nf1p5p6loat | |||||
Shopping - Early AdoptersNEW! | 28 469 | in 31 days | |||
Shopping - Early AdoptersPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Shopping - Early Adopters Segment ID: 8nf1p5p6loau | |||||
Shopping - Early AdoptersNEW! | 171 | in 31 days | |||
Shopping - Early AdoptersPeople who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Shopping - Early Adopters Segment ID: 8o17wb0ojvhn | |||||
Sports - Active Outdoors and Nature | 271 | in 31 days | |||
Sports - Active Outdoors and NaturePeople interested in being active outdoors and nature activities. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - DK - Sports - Active Outdoors and Nature Segment ID: 8n2w2in79p1x | |||||
Sports - Active Outdoors and Nature | 212 612 | in 31 days | |||
Sports - Active Outdoors and NaturePeople into hiking and nature or other outdoor sports. Segment modelling is based on net panelists' responses as well as net browsing content. Segment name in DSPs: Justtag - LV - Sports - Active Outdoors and Nature Segment ID: 8n3ok16zqkaz | |||||
Sports - CyclingNEW! | 138 | in 31 days | |||
Sports - CyclingPeople whose hobby is cycling. This segment is based on site content browsing as well as modeling based on online panelists' responses.. Segment name in DSPs: Justtag - DK - Sports - Cycling Segment ID: 8nf03wfq93b1 | |||||
Sports - Sport Followers | 112 877 | in 45 days | |||
Sports - Sport FollowersAudiences who follow sports. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - SE - Sports - Sport Followers Segment ID: 8lus7ys52rx7 | |||||
Style and Fashion - Style and Trend Setters | 279 | in 31 days | |||
Style and Fashion - Style and Trend SettersAudience at the forefront of fashion and style. Segment is based on net browsing content. Segment name in DSPs: Justtag - DK - Style and Fashion - Style and Trend Setters Segment ID: 8mgpvgge4f5w | |||||
Style and Fashion General | 132 524 | in 31 days | |||
Style and Fashion GeneralThis audience is into style, fashion and trends. Segment is based on net panelists' responses as well as net browsing content. Segment name in DSPs: Justtag - LV - Style and Fashion General Segment ID: 8mslggwzqz1c | |||||
Technology and Computing - Mobile | 1 054 | in 45 days | |||
Technology and Computing - MobilePeople interested in mobile technology and providers. Segment name in DSPs: Justtag - DK - Technology and Computing - Mobile Segment ID: 8mrteevb0mdu | |||||
Technology and Computing - Streaming and VOD ServicesNEW! | 223 | in 31 days | |||
Technology and Computing - Streaming and VOD ServicesPeople who browse and follow articles of video on demand and streaming services. Segment is based on net browsing content as well as modeling based on browsing behavior. Segment name in DSPs: Justtag - DK - Technology and Computing - Streaming and VOD Services Segment ID: 8msgj8p4nzui | |||||
Travel - Purpose of Flight - BusinessNEW! | 23 830 | in 31 days | |||
Travel - Purpose of Flight - BusinessBusiness travelers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Travel - Purpose of Flight - Business Segment ID: 8nqciltqtcsn | |||||
Travel - Type of Holiday - Nature | 194 | in 31 days | |||
Travel - Type of Holiday - NaturePeople who like nature destinations when travelling. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Travel - Type of Holiday - Nature Segment ID: 8nej1kreke3r | |||||