Justtag Group - Fuel your campaigns with precision-targeted data!

With Segment Finder below, you can find taxonomy available for all of the clients in Adform DSP and Google Display & Video 360 as well as Xandr. You can filter segments by region, categories, and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the flag icon next to the segment.

Turn data into action with hyper-targeted audience insights (FI market)

Unlock precision marketing with data-driven audience insights. Reach the right people, every time. Beyond our standard taxonomy, in Finland we offer tailor-made segments designed especially for your advertising campaigns. Collaborate with us to create bespoke audiences that perfectly align with your marketing goals and maximize your campaign's impact.

Maximize your impact with audiences that matter!

Sounds perfect? Please reach out to our Head of Sales in Finland Lauri: lauri.loikkanen@justtag.com

How to use Justtag Nordics segments in Adform in Google Display & Video 360 and in Xandr.

new & seasonal
			Name	Audience
			Automotive - Car Owners	957	in 45 days
Automotive - Car Owners no Audience with their own car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Automotive - Car Owners Segment ID: 8np6a5mk1zia
			Automotive - Car Owners	93 459	in 31 days
Automotive - Car Owners se Car owners. Segment name in DSPs: Justtag - SE - Automotive - Car Owners Segment ID: 8obch728tszw
			Automotive - Does not Use a CarNEW!	1 190	in 31 days
Automotive - Does not Use a Car se Households that do not drive a car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Automotive - Does not Use a Car Segment ID: 8mhva1upih5s
			Automotive - Does not Use a CarNEW!	147	in 45 days
Automotive - Does not Use a Car no Households that do not drive a car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Automotive - Does not Use a Car Segment ID: 8n46bimgs300
			Business & Finance - B2B Decision Makers	407	in 31 days
Business & Finance - B2B Decision Makers dk B to B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Business and Finance - B2B Decision Makers Segment ID: 8o0991xmmsqj
			Business & Finance - B2B Decision Makers	36	in 45 days
Business & Finance - B2B Decision Makers no B2B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Business and Finance - B2B Decision Makers Segment ID: 8o09donjwxa6
			Business and Finance - B2B Business Search Site VisitorsNEW!	1 499 479	in 31 days
Business and Finance - B2B Business Search Site Visitors se Business search site visitors (min 2 times in a month). You can find a wide selection of business segments by industry field or location of business in the end of segment listing. Just filter Sweden and type business in the search field. Segment name in DSPs: Justtag - SE - Business and Finance - B2B Business Search Site Visitors Segment ID: 8n3jtq4m73yw
			Business and Finance - B2B Decision Makers	15 878	in 31 days
Business and Finance - B2B Decision Makers lv B to B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Business and Finance - B2B Decision Makers Segment ID: 8msk0kjipniy
			Business and Finance - B2B Decision Makers	1 158	in 31 days
Business and Finance - B2B Decision Makers se B2B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - B2B Decision Makers Segment ID: 8o09donjwxa7
			Business and Finance - B2B Decision Makers of IT	7 238	in 31 days
Business and Finance - B2B Decision Makers of IT lv B to B decision makers of IT purchases. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Business and Finance - B2B Decision Makers of IT Segment ID: 8n48ogt0atx0
			Business and Finance - Field of Expertise - Finance or AccountingNEW!	23 970	in 31 days
Business and Finance - Field of Expertise - Finance or Accounting se People whose expertise is in field of finance or accounting. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - Finance or Accounting Segment ID: 8n47ih1xhv84
			Business and Finance - Field of Expertise - HRNEW!	11 834	in 31 days
Business and Finance - Field of Expertise - HR se People whose expertise is in field of HR. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - HR Segment ID: 8o1gt278srho
			Business and Finance - Field of Expertise - Information TechnologyNEW!	13 807	in 31 days
Business and Finance - Field of Expertise - Information Technology se People whose expertise is in field of information technology. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - Information Technology Segment ID: 8nfam0jirffg
			Business and Finance - Field of Expertise - Marketing and SalesNEW!	5 684	in 31 days
Business and Finance - Field of Expertise - Marketing and Sales se People whose expertise is in field of marketing and sales. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Field of Expertise - Marketing and Sales Segment ID: 8nqech16gy5u
			Business and Finance - Interested in Business	3 144	in 31 days
Business and Finance - Interested in Business dk Audiences interested in business, entrepreneurship and business technologies. Segment is based on net browsing content. Segment name in DSPs: Justtag - DK - Business and Finance - Interested in Business Segment ID: 8o09sisbk216
			Business and Finance - Position in a Company - DirectorNEW!	98	in 31 days
Business and Finance - Position in a Company - Director dk B to B position is director. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Business and Finance - Position in a Company - Director Segment ID: 8nqdpht34hwp
			Business and Finance - Position in a Company - DirectorNEW!	215	in 31 days
Business and Finance - Position in a Company - Director se B to B position is director. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Business and Finance - Position in a Company - Director Segment ID: 8oceo3mowb8x
			Content Channel - Social Media and Blogs	1 024	in 31 days
Content Channel - Social Media and Blogs dk People following blogs and interested in social media. Segment is based on net browsing content as well as modeling based on browsing content. Segment name in DSPs: Justtag - DK - Content Channel - Social Media and Blogs Segment ID: 8mrttv97v7lv
			Content Channel - Social Media and Blogs	179 196	in 31 days
Content Channel - Social Media and Blogs lv Blog followers. Segment modeling is based on net browsing behavior. Segment name in DSPs: Justtag - LV - Content Channel - Social Media and Blogs Segment ID: 8nevyxt5v1pw
			Demographics - Employment - Own Business	17 091	in 31 days
Demographics - Employment - Own Business lv People who run their own business. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Demographics - Employment - Own Business Segment ID: 8nepd4r66g2n
			Demographics - Family Type - Families with Children	580	in 31 days
Demographics - Family Type - Families with Children dk Families with children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Demographics - Family Type - Families with Children Segment ID: 8m5mr17i4v9d
			Demographics - Family Type - Families with Children	108 416	in 31 days
Demographics - Family Type - Families with Children se Families with children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Demographics - Family Type - Families with Children Segment ID: 8mgpujoe9ik2
			Demographics - Family Type - Families with Children	2 018	in 45 days
Demographics - Family Type - Families with Children no Families with children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Demographics - Family Type - Families with Children Segment ID: 8n2w1n2oyc49
			Events and Attractions - Art Theater and Culture	2 277	in 31 days
Events and Attractions - Art Theater and Culture se People with an interest in the arts, theater and culture. Segment is based on site content browsing. Segment name in DSPs: Justtag - SE - Events and Attractions - Art Theater and Culture Segment ID: 8mrtfc2tv8p5
			Events and Attractions - Art Theater and Culture	5 668	in 45 days
Events and Attractions - Art Theater and Culture no People with an interest in the arts, theater and culture. Segment is based on net browsing content. Segment name in DSPs: Justtag - NO - Events and Attractions - Art Theater and Culture Segment ID: 8n2wivcroxg2
			Events and Attractions - Cinema VisitorsNEW!	0	in 31 days
Events and Attractions - Cinema Visitors se Audience who likes movies and has visited cinema site at least 2 times during last month. The segment is based on browsing content. Segment name in DSPs: Justtag - SE - Events and Attractions - Cinema Visitors Segment ID: 8mhiz1bb8k81
			Events and Attractions - Weekends and Nightlife	10 114	in 45 days
Events and Attractions - Weekends and Nightlife no People interested in going out, nightlife and weekend activities. Segment is based on net browsing content. Segment name in DSPs: Justtag - NO - Events and Attractions - Weekends and Nightlife Segment ID: 8mrsyz4x29k4
			Events and Attractions - Weekends and Nightlife	29	in 31 days
Events and Attractions - Weekends and Nightlife se Audiences interested in weekend activities and nightlife. Segment is based on net browsing content. Segment name in DSPs: Justtag - SE - Events and Attractions - Weekends and Nightlife Segment ID: 8n2w2in79p26
			Food and Drink	136 776	in 45 days
Food and Drink se Audiences with a general interest in food and drink. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - SE - Food and Drink Segment ID: 8ljoz1uv3nfu
			Food and Drink - BeerNEW!	663	in 31 days
Food and Drink - Beer dk Beer drinkers. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Beer Segment ID: 8oc7ep4dyatd
			Food and Drink - Champagne and Sparkling WineNEW!	295	in 31 days
Food and Drink - Champagne and Sparkling Wine dk Champagne and sparkling wine lovers. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Champagne and Sparkling Wine Segment ID: 8nq17mnirftq
			Food and Drink - Dessert Wine or LiqeurNEW!	183	in 31 days
Food and Drink - Dessert Wine or Liqeur dk The audience that like to have sweet dessert wine or liquer after dinner. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Dessert Wine or Liqeur Segment ID: 8oc7ep4dyatc
			Food and Drink - Fast Food Lovers	82	in 31 days
Food and Drink - Fast Food Lovers dk People who eat snack foods weekly. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Food and Drink - Fast Food Lovers Segment ID: 8npzccjbgm0v
			Food and Drink - Wine	1 358	in 31 days
Food and Drink - Wine dk People with an interest in wine. Segment is based on net browsing content as well as modeling based on online panelists' responses. (Not available in Google) Segment name in DSPs: Justtag - DK - Food and Drink - Wine Segment ID: 8mgqqcpndrrn
			Hobbies and Interests - Boaters	188	in 31 days
Hobbies and Interests - Boaters dk Audiences interested in boats and sailing. Segment is based on net browsing content as well as modeling based on browsing of boat sites. Segment name in DSPs: Justtag - DK - Hobbies and Interests - Boaters Segment ID: 8mgytbxsoak3
			Hobbies and Interests - Handcrafts	4 541	in 31 days
Hobbies and Interests - Handcrafts dk This audience follows sites and blogs of handcrafts. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - DK - Hobbies and Interests - Handcrafts Segment ID: 8n3kapxdf1rj
			Home and Garden - Home Improvement and DIY	527	in 31 days
Home and Garden - Home Improvement and DIY dk People interested in home improvements and Do-It-Yourself solutions. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Home and Garden - Home Improvement and DIY Segment ID: 8n2xd6p11ec2
			Home and Garden - Interior Decorating	1 268	in 31 days
Home and Garden - Interior Decorating dk People with an interest in interior design. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - DK - Home and Garden - Interior Decorating Segment ID: 8m5mrwqvtoyh
			Intent - Consumer Electronics (Lookalike)	170 347	in 31 days
Intent - Consumer Electronics (Lookalike) lv Audience who is buying consumer electronics. Segment modelling is based on audience that browses shopping sites of cameras, telephones or electronics. Segment name in DSPs: Justtag - LV - Intent - Consumer Electronics (Lookalike) Segment ID: 8o1kscr38zmx
			Intent - Mobile Phone ContractNEW!	388	in 31 days
Intent - Mobile Phone Contract se People who are looking for a mobile contract. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Intent - Mobile Phone Contract Segment ID: 8nfam0jirffh
			Justtag - FI - Interest - Food and Drink - Custom - Carbonated WaterNEW!	?	in 30 days
Justtag - FI - Interest - Food and Drink - Custom - Carbonated Water fi This target group prefers their water sparkling. These consumers enjoy trying different flavoured waters and especially reach for bubbly water on hot summer days. Segment name in DSPs: Justtag - FI - Interest - Food and Drink - Custom - Carbonated Water Segment ID: NGMZQXHU
			Justtag - FI - Interests - Custom - Active Families with KidsNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Active Families with Kids fi This target group includes people who actively spend time with their family and children. In the summer, they head to amusement parks, spas, or zoos. In the winter, you’ll find these people on the slopes, at the swimming pool, or on the ski trails. Segment name in DSPs: Justtag - FI - Interests - Custom - Active Families with Kids Segment ID: DDJGLOBM
			Justtag - FI - Interests - Custom - Active runnersNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Active runners fi People who are interested in running gear and accessories, such as running shoes, technical clothing, heart rate monitors, or fitness trackers. Segment name in DSPs: Justtag - FI - Interests - Custom - Active runners Segment ID: J0BHGI8R
			Justtag - FI - Interests - Custom - Amusement ParksNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Amusement Parks fi The target group includes people for whom a visit to an amusement park is like summer and sunshine – it's simply a part of every summer. Segment name in DSPs: Justtag - FI - Interests - Custom - Amusement Parks Segment ID: CTBORGO7
			Justtag - FI - Interests - Custom - Apparel Bargain Seekers	170 139	in 30 days
Justtag - FI - Interests - Custom - Apparel Bargain Seekers fi A specific subset of shoppers looking for discounts on clothing, shoes, and accessories. These deal-savvy consumers are particularly active during Black Friday and Cyber Monday to find fashionable items at the lowest prices. Segment name in DSPs: Justtag - FI - Interests - Custom - Apparel Bargain Seekers Segment ID: TEJWI1XI
			Justtag - FI - Interests - Custom - Bargain Hunters	403 941	in 30 days
Justtag - FI - Interests - Custom - Bargain Hunters fi This audience is highly motivated by discounts and actively searches for the best deals on everyday items. There is one goal for them - maximize savings! Segment name in DSPs: Justtag - FI - Interests - Custom - Bargain Hunters Segment ID: ZG1AEKFR
			Justtag - FI - Interests - Custom - City Break & Culture LoversNEW!	?	in 30 days
Justtag - FI - Interests - Custom - City Break & Culture Lovers fi These consumers love dining outdoors, visiting museums, and attending events. Their favourite domestic destinations include restaurants and cultural attractions in Helsinki, Old Porvoo, Hanko, Turku, and Tampere. Segment name in DSPs: Justtag - FI - Interests - Custom - City Break & Culture Lovers Segment ID: BCAUD5JW
			Justtag - FI - Interests - Custom - Eco-Conscious Shoppers	300 413	in 30 days
Justtag - FI - Interests - Custom - Eco-Conscious Shoppers fi Consumers focused on sustainability and eco-friendly products. They are seeking deals on green, organic, and environmentally-friendly products, such as clothing, home goods, and tech during Black Friday and Cyber Monday sales. Segment name in DSPs: Justtag - FI - Interests - Custom - Eco-Conscious Shoppers Segment ID: 4JFXBXLN
			Justtag - FI - Interests - Custom - Entertainment Enthusiasts	298 334	in 30 days
Justtag - FI - Interests - Custom - Entertainment Enthusiasts fi This group is passionate about movies, music, gaming, and other forms of entertainment. They are actively searching for discounts on media, subscriptions, gaming consoles, and related accessories during holiday sales. Segment name in DSPs: Justtag - FI - Interests - Custom - Entertainment Enthusiasts Segment ID: QZ9BKGRT
			Justtag - FI - Interests - Custom - Family Focused Shoppers	314 156	in 30 days
Justtag - FI - Interests - Custom - Family Focused Shoppers fi This segment consists of parents and family-oriented consumers who are primarily interested in products for children, home, and family. They are most likely to buy toys, children's clothing, and household items. Segment name in DSPs: Justtag - FI - Interests - Custom - Family Focused Shoppers Segment ID: GWZKPZMN
			Justtag - FI - Interests - Custom - Fashion Forward	177 093	in 30 days
Justtag - FI - Interests - Custom - Fashion Forward fi Consumers with a high interest in fashion and apparel, closely following the latest trends. They seek out sales from clothing brands, footwear, and accessories during Black Friday/Cyber Monday to refresh their wardrobes at discounted prices. Segment name in DSPs: Justtag - FI - Interests - Custom - Fashion Forward Segment ID: 5BYWRUQN
			Justtag - FI - Interests - Custom - Fitness Buffs	493 108	in 30 days
Justtag - FI - Interests - Custom - Fitness Buffs fi Targeting individuals interested in fitness, sports, and wellness products. This segment is keen on purchasing sports equipment, activewear, and health gadgets during major sales events. Segment name in DSPs: Justtag - FI - Interests - Custom - Fitness Buffs Segment ID: IB1UAW0P
			Justtag - FI - Interests - Custom - Gadget Gurus	97 015	in 30 days
Justtag - FI - Interests - Custom - Gadget Gurus fi Enthusiasts of the latest tech gadgets, smart home devices, and innovative consumer electronics. This segment is eager for Black Friday and Cyber Monday to snag high-ticket items at a discount. Segment name in DSPs: Justtag - FI - Interests - Custom - Gadget Gurus Segment ID: GJPL2VIY
			Justtag - FI - Interests - Custom - Gift Givers	107 904	in 30 days
Justtag - FI - Interests - Custom - Gift Givers fi Users interested in searching for gifts and presents for family, friends, and colleagues. This audience is buying a wide range of products for different occasions. Segment name in DSPs: Justtag - FI - Interests - Custom - Gift Givers Segment ID: 6DGVVMGP
			Justtag - FI - Interests - Custom - Health & Wellness Advocates	306 755	in 30 days
Justtag - FI - Interests - Custom - Health & Wellness Advocates fi Consumers who prioritize health, beauty, and wellness. They are on the lookout for deals on supplements, beauty products, skincare, and organic food during holiday sales events. Segment name in DSPs: Justtag - FI - Interests - Custom - Health & Wellness Advocates Segment ID: JVD1N4S7
			Justtag - FI - Interests - Custom - Hiking and Outdoor activitiesNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Hiking and Outdoor activities fi This target group is interested in hiking, trekking, and outdoor activities. Segment name in DSPs: Justtag - FI - Interests - Custom - Hiking and Outdoor activities Segment ID: 4XGSHGWF
			Justtag - FI - Interests - Custom - Holiday Power Shoppers	196 003	in 30 days
Justtag - FI - Interests - Custom - Holiday Power Shoppers fi This segment includes high-frequency shoppers who show strong purchase intent across multiple product categories. They are the first to take advantage of Black Friday and Cyber Monday deals. Segment name in DSPs: Justtag - FI - Interests - Custom - Holiday Power Shoppers Segment ID: YJZYIRLU
			Justtag - FI - Interests - Custom - Home & Décor Enthusiasts	263 395	in 30 days
Justtag - FI - Interests - Custom - Home & Décor Enthusiasts fi Shoppers who focus on home improvement, furniture, and home décor products. They show increased interest in upgrading their living spaces, taking advantage of major discounts during holiday sales. Segment name in DSPs: Justtag - FI - Interests - Custom - Home & Décor Enthusiasts Segment ID: 5TL7WOPC
			Justtag - FI - Interests - Custom - Luxury Lovers	415 874	in 30 days
Justtag - FI - Interests - Custom - Luxury Lovers fi Affluent shoppers with a demonstrated interest in premium and luxury products. They are inclined to seek out discounts on high-end fashion, accessories, and exclusive brands. Segment name in DSPs: Justtag - FI - Interests - Custom - Luxury Lovers Segment ID: 17V9YO04
			Justtag - FI - Interests - Custom - Millennial Big Spenders	94 152	in 30 days
Justtag - FI - Interests - Custom - Millennial Big Spenders fi A demographic segment of millennials who have higher-than-average disposable income. They are highly engaged with social media and influencer-driven campaigns. Segment name in DSPs: Justtag - FI - Interests - Custom - Millennial Big Spenders Segment ID: CQVIGGCQ
			Justtag - FI - Interests - Custom - SaunaNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Sauna fi This target group loves sauna in all its forms. In addition, everything related to sauna is of interest to the target group. Segment name in DSPs: Justtag - FI - Interests - Custom - Sauna Segment ID: 7YM0VIWO
			Justtag - FI - Interests - Custom - Summer Cottage DIYNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Summer Cottage DIY fi People whose cottage life includes a bit of DIY and repairs. This target group paints the terrace railings and cottage walls themselves, fixes the dock in the spring, and always finds something to do at the summer cabin. Segment name in DSPs: Justtag - FI - Interests - Custom - Summer Cottage DIY Segment ID: JMVGEI9T
			Justtag - FI - Interests - Custom - Summer Sales HuntersNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Summer Sales Hunters fi Sales are an important part of the target group's holiday activities. These consumers aim to get more for less and actively look for summer deals. Segment name in DSPs: Justtag - FI - Interests - Custom - Summer Sales Hunters Segment ID: FUCX3ZZV
			Justtag - FI - Interests - Custom - Summer sportsNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Summer sports fi The segment includes people who want to make the most of summer by staying active. Members of the target group enjoy playing football, racket sports, or staying physically active in general. Segment name in DSPs: Justtag - FI - Interests - Custom - Summer sports Segment ID: 5UZRFLDX
			Justtag - FI - Interests - Custom - SwimmingNEW!	?	in 30 days
Justtag - FI - Interests - Custom - Swimming fi People in the target group love swimming and are happy to take a dip in both swimming pools and natural waters. Segment name in DSPs: Justtag - FI - Interests - Custom - Swimming Segment ID: QTNPEYGR
			Justtag - FI - Interests - Custom - Tech Enthusiasts	64 835	in 30 days
Justtag - FI - Interests - Custom - Tech Enthusiasts fi Shoppers who are actively browsing electronics, gadgets, and other tech products. These consumers are eager for deals on smartphones, laptops, gaming consoles, and accessories during holiday sales Segment name in DSPs: Justtag - FI - Interests - Custom - Tech Enthusiasts Segment ID: VHMK1W3V
			Justtag - FI - Interests - Custom - Tick (vaccination & prevention)NEW!	?	in 30 days
Justtag - FI - Interests - Custom - Tick (vaccination & prevention) fi The target group wants to protect themselves from tick bites and looks for content related to tick vaccination and tick prevention. They also want protection from other insects. Segment name in DSPs: Justtag - FI - Interests - Custom - Tick (vaccination & prevention) Segment ID: 3M8EWYYR
			Justtag - FI - Interests - Custom - Toy Hunters	290 542	in 30 days
Justtag - FI - Interests - Custom - Toy Hunters fi Targeting parents and family members shopping for toys and games for children. This segment is looking for the best deals on children’s toys and is likely to make bulk purchases for the holiday season. Segment name in DSPs: Justtag - FI - Interests - Custom - Toy Hunters Segment ID: ZAK8GFNS
			Justtag - FI - Interests - Custom - Travel and Experience Seekers	313 634	in 30 days
Justtag - FI - Interests - Custom - Travel and Experience Seekers fi Shoppers focused on buying travel packages, vacation deals, and experiences. These consumers are especially active during the holiday season, looking for discounted travel and activity deals for the upcoming year. Segment name in DSPs: Justtag - FI - Interests - Custom - Travel and Experience Seekers Segment ID: QK7CC9FL
			Justtag - FI - Interests - Food - Custom - Culinary enthusiasts	252 074	in 30 days
Justtag - FI - Interests - Food - Custom - Culinary enthusiasts fi Consumers who pay attention to holiday recipes, food products and drinks. Ideal recipients of campaigns advertising exclusive food products, kitchen accessories or holiday menus. Segment name in DSPs: Justtag - FI - Interests - Food - Custom - Culinary enthusiasts Segment ID: 3BCC6ZZ3
			Justtag - FI - Interests - Food - Custom - Ice Cream LoversNEW!	?	in 30 days
Justtag - FI - Interests - Food - Custom - Ice Cream Lovers fi People who love ice cream. For this target group, summer doesn't arrive without ice cream. These consumers never say no to ice cream. Segment name in DSPs: Justtag - FI - Interests - Food - Custom - Ice Cream Lovers Segment ID: T829YWHK
			Justtag - FI - Interests - Food - Custom - Summer TreatsNEW!	?	in 30 days
Justtag - FI - Interests - Food - Custom - Summer Treats fi Summer treats are the way to this target group’s heart. What would summer be without strawberry cake, fresh berries, pancakes, and rhubarb pie? Segment name in DSPs: Justtag - FI - Interests - Food - Custom - Summer Treats Segment ID: LBAUIQXO
			Justtag - FI - Interests - Shopping - Custom - Christmas bargain seekers	124 923	in 30 days
Justtag - FI - Interests - Shopping - Custom - Christmas bargain seekers fi Consumers who are particularly sensitive to promotions, sales and coupons. During the holiday season, they look for the best o ers and price reductions. A segment useful in "last minute" campaigns or promotions. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Christmas bargain seekers Segment ID: ZQ8GUXZ1
			Justtag - FI - Interests - Shopping - Custom - Christmas magic creators	11 860	in 30 days
Justtag - FI - Interests - Shopping - Custom - Christmas magic creators fi People interested in purchasing ornaments, decorations and products related to creating a Christmas atmosphere. A perfect segment for brands o ering products in the home decor, kitchen and holiday items categories. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Christmas magic creators Segment ID: P2B1S3V9
			Justtag - FI - Interests - Shopping - Custom - Exclusive celebrators	295 646	in 30 days
Justtag - FI - Interests - Shopping - Custom - Exclusive celebrators fi Consumers who are only interested in luxury products and do not save on holiday expenses, looking for the highest quality gifts and services. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Exclusive celebrators Segment ID: 8M3OQDC5
			Justtag - FI - Interests - Shopping - Custom - Family celebrators	261 729	in 30 days
Justtag - FI - Interests - Shopping - Custom - Family celebrators fi Parents looking for gifts, toys and holiday experiences for their children. This segment will work well in campaigns promoting toys, children's clothes or family activities. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Family celebrators Segment ID: VUANOX3X
			Justtag - FI - Interests - Shopping - Custom - Gift lovers	282 961	in 30 days
Justtag - FI - Interests - Shopping - Custom - Gift lovers fi This segment includes people actively looking for inspiration for Christmas gifts, browsing products online or comparing prices. Perfect to promote holiday o ers, discounts and gift ideas. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Gift lovers Segment ID: XODXVR8L
			Justtag - FI - Interests - Shopping - Custom - Intensive online shoppers	267 773	in 30 days
Justtag - FI - Interests - Shopping - Custom - Intensive online shoppers fi People who prefer online shopping and use e-commerce more often. A great segment to reach customers through dynamic product ads or personalized recommendations. Segment name in DSPs: Justtag - FI - Interests - Shopping - Custom - Intensive online shoppers Segment ID: MJOSDUBT
			Justtag - FI - Interests - Technology - Custom - Gadget enthusiasts	63 969	in 30 days
Justtag - FI - Interests - Technology - Custom - Gadget enthusiasts fi People interested in technological innovations who often choose electronics as a gift. It is worth targeting them with campaigns promoting smartphones, laptops, consoles and electronic gadgets. Segment name in DSPs: Justtag - FI - Interests - Technology - Custom - Gadget enthusiasts Segment ID: GMYDDGIE
			Lifestyle - Entertainment Lover	9 091	in 31 days
Lifestyle - Entertainment Lover se The ones who love social life and entertainment events. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - Entertainment Lover Segment ID: 8n41e4ap7yma
			Lifestyle - The Home Maker	4 706	in 31 days
Lifestyle - The Home Maker dk Audiences interested in creating a home environment with great style, good cooking and a happy family. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - DK - Lifestyle - The Home Maker Segment ID: 8lutds00ww2a
			Lifestyle - The Home Maker	146 704	in 45 days
Lifestyle - The Home Maker se Audiences interested in creating a home environment with great style, good cooking and a happy family. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - The Home Maker Segment ID: 8lutjhsziyyr
			Lifestyle - The Pleasure Seeker	55 983	in 31 days
Lifestyle - The Pleasure Seeker se Audiences with money who like to enjoy the good things in life like food, traveling and experiencing new things. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - The Pleasure Seeker Segment ID: 8lutjhsziyys
			Lifestyle - The Sporty	16 353	in 45 days
Lifestyle - The Sporty se Men who are into eating healthy and staying fit. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Justtag - SE - Lifestyle - The Sporty Segment ID: 8m5wn0peln0b
			Lifestyle - The Techie	25 650	in 45 days
Lifestyle - The Techie se Audiences with a high level of interest in technology, gadgets, gaming and computing. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - SE - Lifestyle - The Techie Segment ID: 8ljqfy8j3fu6
			Personal FinanceNEW!	2 400	in 31 days
Personal Finance se People interested in personal finance (insurances, stock trading or real estate). Segment modeling is based on online panelists' responses. (Not available in Google). Segment name in DSPs: Justtag - SE - Personal Finance Segment ID: 8mruvhsnpaji
			Personal Finance - Equity Investor	36 418	in 31 days
Personal Finance - Equity Investor lv People who invest or trade in stocks. Segment modeling is based on online panelists' responses. (Not available in Google). Segment name in DSPs: Justtag - LV - Personal Finance - Equity Investor Segment ID: 8nq2zjo7lzfc
			Personal Finance - Financial Products and Insurance	120 251	in 31 days
Personal Finance - Financial Products and Insurance lv People who are interested in financial products, stock trading or insurance. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Personal Finance - Financial Products and Insurance Segment ID: 8o16x3tftnq9
			Personal Finance and Economy	1 137	in 60 days
Personal Finance and Economy no People interested in personal loans, savings or credits. Segment is based on net browsing content as well as modeling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Justtag - NO - Personal Finance and Economy Segment ID: 8msjpidzv60y
			Real Estate - Home Owners	513	in 45 days
Real Estate - Home Owners no People who own their house or apartment. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - NO - Real Estate - Home Owners Segment ID: 8np6a5mk1zi9
			Shopping - Active Online ShoppersNEW!	12	in 31 days
Shopping - Active Online Shoppers lv People who have visited online shopping sites at least two times within a month. Segment is based on browsing data. Segment name in DSPs: Justtag - LV - Shopping - Active Online Shoppers Segment ID: 8o16axqqax74
			Shopping - Early Adopters	201 657	in 31 days
Shopping - Early Adopters lv People who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - LV - Shopping - Early Adopters Segment ID: 8nf1p5p6loat
			Shopping - Early AdoptersNEW!	32 826	in 31 days
Shopping - Early Adopters se People who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Shopping - Early Adopters Segment ID: 8nf1p5p6loau
			Shopping - Early AdoptersNEW!	209	in 31 days
Shopping - Early Adopters dk People who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Shopping - Early Adopters Segment ID: 8o17wb0ojvhn
			Sports - Active Outdoors and Nature	457	in 31 days
Sports - Active Outdoors and Nature dk People interested in being active outdoors and nature activities. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - DK - Sports - Active Outdoors and Nature Segment ID: 8n2w2in79p1x
			Sports - Active Outdoors and Nature	227 252	in 31 days
Sports - Active Outdoors and Nature lv People into hiking and nature or other outdoor sports. Segment modelling is based on net panelists' responses as well as net browsing content. Segment name in DSPs: Justtag - LV - Sports - Active Outdoors and Nature Segment ID: 8n3ok16zqkaz
			Sports - CyclingNEW!	222	in 31 days
Sports - Cycling dk People whose hobby is cycling. This segment is based on site content browsing as well as modeling based on online panelists' responses.. Segment name in DSPs: Justtag - DK - Sports - Cycling Segment ID: 8nf03wfq93b1
			Sports - Sport Followers	127 975	in 45 days
Sports - Sport Followers se Audiences who follow sports. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Justtag - SE - Sports - Sport Followers Segment ID: 8lus7ys52rx7
			Style and Fashion - Style and Trend Setters	1 943	in 31 days
Style and Fashion - Style and Trend Setters dk Audience at the forefront of fashion and style. Segment is based on net browsing content. Segment name in DSPs: Justtag - DK - Style and Fashion - Style and Trend Setters Segment ID: 8mgpvgge4f5w
			Style and Fashion General	127 367	in 31 days
Style and Fashion General lv This audience is into style, fashion and trends. Segment is based on net panelists' responses as well as net browsing content. Segment name in DSPs: Justtag - LV - Style and Fashion General Segment ID: 8mslggwzqz1c
			Technology and Computing - Mobile	1 812	in 45 days
Technology and Computing - Mobile dk People interested in mobile technology and providers. Segment name in DSPs: Justtag - DK - Technology and Computing - Mobile Segment ID: 8mrteevb0mdu
			Technology and Computing - Streaming and VOD ServicesNEW!	324	in 31 days
Technology and Computing - Streaming and VOD Services dk People who browse and follow articles of video on demand and streaming services. Segment is based on net browsing content as well as modeling based on browsing behavior. Segment name in DSPs: Justtag - DK - Technology and Computing - Streaming and VOD Services Segment ID: 8msgj8p4nzui
			Travel - Purpose of Flight - BusinessNEW!	27 666	in 31 days
Travel - Purpose of Flight - Business se Business travelers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - SE - Travel - Purpose of Flight - Business Segment ID: 8nqciltqtcsn
			Travel - Type of Holiday - Nature	322	in 31 days
Travel - Type of Holiday - Nature dk People who like nature destinations when travelling. Segment modeling is based on online panelists' responses. Segment name in DSPs: Justtag - DK - Travel - Type of Holiday - Nature Segment ID: 8nej1kreke3r